UCSD Surf Club Visual Design

As Creative Director and an Executive Board Member for the UCSD Surf Club, I produced original visual assets for advertising, merchandise, and social media, helping to shape the club’s creative identity. Through consistent branding and engaging digital campaigns, I increased member registration by 150% and strengthened the club’s overall presence on campus. As the largest student-run organization at UC San Diego, the Surf Club represents 3% of the university’s undergraduate population, and my work played a key role in building its visibility and sense of community.